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Art Institute of NY
 
 
    SYLLABUS
 
    ASSIGNMENT 1
 
    ASSIGNMENT 2
 
    ASSIGNMENT 3
 

 
 

  TUTORIALS
 
   LECTURES
 
SYLLABUS

Monday 6:00 - 10:00
Tuesday 6:00 - 10:00
Wednesday 8:15 - 12:15 and 6:00 - 10:00
Instructors: Krista Svalbonas, Tori Purcell and SuZen
Please e-mail: krista51@mac.com , tpurcell29@gmail.com or msuzen@aii.edu
Office hours by appointment :

Krista: 718 Monday, Wed, 11:00 to 1:15 and 5:15 to 6:00
Tori: 640 Tuesday 5:00 to 6:00 and 10:00 to 10:30
SuZen: 518 Tues: 4:45-6:00pm; Wed: 12:00-1:15pm; 5:00-6:00pm: Thur: 4:45-6:00pm and Fri: 12:00-1:15pm

Credit Hours:

3

Course Length:

11 weeks

Contact Hours:

Lab: 22
Lecture: 22

Academic Measurement:

Quarter System

Prerequisites:

None

Co requisites:

None

 

COURSE DESCRIPTION:

This course introduces students to the fundamental terminology, concepts, methodologies, and techniques of digital photography. It focuses on the principles of composition, lighting, and visual story telling in photography. The course will focus on black and white photographic techniques specifically. An overview of the history of this modern medium and impact on contemporary graphic design and advertising will be introduced through lecture and field trips.

COURSE PROJECTS:          

Students will leave this course with a BLACK AND WHITE photographic portfolio consisting of: a three part compositional assignment, a portraiture assignment and a narrative editorial assignment.

MATERIALS: REQUIREMENT

You are REQUIRED to purchase an external drive, at least 250 GB, for class work and to store your files. Below you will find a link to some recommended brands.
FOR A LIST OF EQUIPMENT OPTIONS FOR THIS CLASS CLICK HERE  

BOOKS:

100 Ways To Take Better Black & White Photographs by Michael Milton
The Adobe Photoshop Lightroom 2 Book for Digital Photographers
by Scott Kelby

 


Performance Objectives:

Upon completion of this course, the student should be able to do the following:

Discuss the history and use of this modern medium; define basic terminology and concepts of photography
Evaluate technical and aesthetic characteristics of a project or process relative to specified promotion and advertising campaign parameters
Create black and white photographic images that convey narrative meaning in the promotion and advertising context
Articulate and apply the language of narrative photography in design and contemporary advertising
Use the digital darkroom to process, enhance, and present digital photographic images

 

INSTRUCTIONAL METHODS:

Educate through lecture, visual examples, relevant projects, lab work, group activities, visual problem solving and class critique .

RESEARCH ASSIGNMENTS:

Course relevant topics for research assignments may be proposed by students but must always have the instructor’s written approval.

The school library can be used to access extensive databases which contain scholarly/peer reviewed articles from professional journals and trade publications.  At least three such journals are required and must be cited in support of direct museum research.

GRADING:

Student performance may be evaluated based upon the following suggested criteria:

1st and 2nd Assignemnts                                40%
Final Assignment                                            40%
Final presentation and participation                  20%

EVALUATIONS (click to download)

COURSE POLICIES:

See student handbook for school policies.  You are expected to be punctual.  Lateness to class (and from breaks) may negatively impact your grade.  Mobile telephones must be turned off during class.

PROFESSIONALISM STANDARD:
Criteria:

  1. Attendance & punctuality
  2. Active participation in discussion
  3. Quality of work
  4. Academic Integrity (No plagiarism)
  5. Attention to detail
  6. Classroom etiquette (cell phones/beepers off)
  7. Respect for peers and instructor
  8. Ethical decision-making

LATE WORK

All assignments are due at the beginning of class. NO LATE WORK will be accepted, unless there are extenuating circumstances. Thereafter, the assignment will receive a “0.” Extenuating circumstances will be considered on an individual basis. If you know ahead of time that there may be a problem meeting the deadline, then you should arrange a meeting with the instructor regarding this issue.

ATTENDANCE POLICY

Because of the intensive nature of the programs at The Art Institute of New York City, absences jeopardize a student’s ability to successfully complete his or her studies. If, for some critical reason, a student finds it necessary to be absent, late, or to leave early it is the student’s responsibility to notify the Academic Department Director and/or instructor and to make up all work missed. Accumulated tardy, leaving class early or absenteeism in any one course will affect performance and grades. Excessive absenteeism will result in the student having to repeat the course. For the specific requirements of individual courses, refer to the course outline provided by the instructor. The following chart reflects the amount of absences/class hours that will result in the student being withdrawn from the class for various course combinations in a quarter. Students will receive a “W” if withdrawn on or prior to Week 8. A “WF” will appear if the student is withdrawn after Week 8 resulting in a negative effect on their GPA. If a student is withdrawn from a course the student must be rescheduled as soon as to retake it. STUDENTS ARE WITHDRAWN ON THE 4TH ABSENCE FOR LECTURE CLASSES AND ON THE 8TH ABSENCE FOR KITCHEN CLASSES. Students who miss 10 consecutive class days may have their enrollment automatically terminated. The attendance policy does not give you permission to miss a class. Absenteeism from a class will have a negative affect on your grade.

“It is AiNYC policy not to discriminate against qualified students with documented disabilities in its educational programs, activities or services. If you have a disability-related need for adjustments or other accommodations in this class, contact the Academic Advisor or School Counselor.”


WEEKLY TOPICAL CLASS MEETING OUTLINE: (Subject To Change)

Meeting Description of Content Home Assignment
Week 1 Introduction to course.
History of photography
Basic camera techniques
Learning to see behind a lens
Field trip to shoot location for first assignment
Begin Shooting for Composition assignment
Read pgs 8-21 in "100 ways to..."
Week 2 Introduction to Light room and processing RAW files Review of compositional tools: Framing, light
and shadow…
Chapter review
KEEP SHOOTING!!!
Read pgs 38-65 in "100 ways to..." and review chapters 1+2 in "The Adobe Photoshop Lightroom 2.0 "
Week 3 Lightroom conversions to Black and White. Review of Lightroom tools and techniques for processing RAW files Printing and how to format images for print

Introduce Assignment Two: Portraiture
Chapter review
KEEP SHOOTING!!!
Read pgs 68-99 in "100 ways to..." and review chapter 4 and 9 in "The Adobe Photoshop Lightroom 2.0"
Week 4 Portraiture demo: How to use available light to its best advantage. Reflectors/ bounce cards, shadowed light as opposed to bright light…
Review of printing and formating for print
Chapter review
KEEP SHOOTING!!!
Read pgs 102-129 in "100 ways to..." and review chapter 5 in "The Adobe Photoshop Lightroom 2.0"
Week 5 Mid-term evaluations
Review of Composition assignment

ALL WORK MUST BE PRINTED!
Assignment 2, Portraits, due next week!
Chapter review
KEEP SHOOTING!!!
Read pgs 132-143 in "100 ways to..." Review chapter 6 in "The Adobe Photoshop Lightroom 2.0"
Week 6 Critique of Assignment 2, portraiture

ALL WORK MUST BE PRINTED! Introduction to Assignment 3, editorial
KEEP SHOOTING!
Review chapter 7 in "The Adobe Photoshop Lightroom 2.0"
Week 7 Review of work on Editorial project
Lecture on editorials, in regards to pacing, shot sequences, using multiple images to tell a story
KEEP SHOOTING!
Review chapter 8 in "The Adobe Photoshop Lightroom 2.0"
Week 8 Review of work on Editorial project KEEP SHOOTING!
Week 9 Review of work on Editorial project
KEEP SHOOTING!
Week 10 Preparing for final critique, presentation of work.

ALL Final files due of Editorial project
for Printing
Prepare portfolio of class work
Finals Week Final presentations: Present EVERY assignments final work in a portfolio format

Assignment chosen for 3rd quarter evaluations